Client:
Spicers
Project:
Adhering to the strict Spicers brand guidelines, these specially designed Easter trucks were created as a thoughtful and engaging gift for Sales reps to distribute to clients during the Easter season. Inside each truck was a selection of Easter egg treats, offering a fun and festive touch to the promotion. The design not only served as a festive giveaway but also doubled as a clever product promotion for the stock they were produced on — Carta Solida. Carta Solida is a premium, fully coated bleached cartonboard that boasts a smooth, high-quality finish on the top side, ideal for vibrant, detailed prints. On the reverse, the cartonboard offers a clean, bright white surface that complements its premium feel, making it a standout option for high-end packaging solutions. This creative project successfully combined holiday spirit with a strategic marketing opportunity, showcasing the versatility and quality of Carta Solida while providing clients with a memorable and practical gift.